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Who We Are

About AmeriLife

AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. We’re a national leader in developing, marketing, distributing and administering life and health insurance, annuities, and retirement planning solutions to enhance the lives of pre-retirees and retirees.


AmeriLife has partnered with the nation’s leading insurance carriers to provide value and quality to customers through a national distribution network of:


  • Over 300,000 insurance agents and advisors
  • 70 marketing organizations
  • 50 insurance agency locations
LEARN ABOUT OUR DISTRIBUTION

Our Mission

Our mission has been at the heart of everything
AmeriLife does — to provide peace of mind and
help people live longer, healthier lives.

Our Values

At AmeriLife, we strive to exemplify our core

values in each and every interaction we have,

day in and day out.

We’ve built AmeriLife on six
simple principles:

Shared Culture

We believe that we are all in this

together.

Honesty & Respect

We treat our customers the way

we’d like to be treated.

Integrity

We do the right thing, even when

no one else is around.

Accountability

We take ownership for our

actions and outcomes.

Excellence

Our customers, partners and

colleagues can depend on us.

Courage

We’re prepared for anything,

and step up and in when needed.

Demonstrating
Our Values

At AmeriLife, our values are more than just words —
they’re actions, demonstrated and delivered every day
by our talented team of associates and affiliates across the country. Learn more about our promise to our partners and stakeholders.

AmeriLife Past, Present &
Future: The Next 50

AmeriLife’s more than 50-year legacy is rivaled only by the promise and excitement of its continued growth as the nation’s most dominant marketing and distribution company for financial solutions.

In the last several years alone, AmeriLife has acquired more than 60 companies
across the life and health insurance, annuities, and retirement planning space.
In doing so, it has strengthened its offerings, expanded its geographical footprint,
and fortified its vast and powerful distribution network for years to come.

Our Milestones

1971

AmeriLife was founded in Holiday, Florida.

1979

AmeriLife expands to seven offices throughout Florida.

1983

AmeriLife enters the annuity brokerage space, establishes National Brokerage Division.

1987

AmeriLife expands outside of Florida, opening an office in North Carolina.

1990

AmeriLife relocates headquarters to Clearwater, Florida.

2007

Private investors buy majority stake in AmeriLife.

2008

AmeriLife establishes AmeriLife Marketing Group (AMG).

2009

AmeriLife expands into the multicultural market, establishes Grupo LatinoAmericano de Seguros.

2014

AmeriLife expands into the worksite and direct-to-consumer spaces.

2015

Private equity firm J.C. Flowers acquires a majority stake in AmeriLife, helping the company issue approximately $7.7 million in stock over three years.

2016

Scott R. Perry joins AmeriLife as chief executive officer.

2019

AmeriLife enters the RIA space, acquires majority stake in Brookstone Capital Management.

2019

AmeriLife enters the life insurance space, acquires Agent Support Group Inc.

2020

J.C. Flowers sells a majority stake in AmeriLife to an investor group led by private equity firm Thomas H. Lee Partners.

2021

AmeriLife celebrates its 50th anniversary.

2022

Private equity firm Genstar Capital makes a strategic investment in AmeriLife, joining Thomas H. Lee Partners as an equal investor.

2023

Announced the formation of the AmeriLife Gives Back Foundation, an enterprise-wide giving initiative and its first foundation partnership with the Honor Flight Network.

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