News From AmeriLife
Catch up on all this month’s news from across our organization, including AEP innovations and AmeriLife leaders sharing their insights.
AmeriLife Recognized with Inc. Power Partner Award
For the third consecutive year, AmeriLife has been named one of Inc. 5000’s Power Partner Award Winners for 2025. This prestigious list honors the accomplishments of B2B organizations that have helped startup businesses and entrepreneurs grow.
AmeriLife was recognized in the categories of General Excellence, Marketing Creativity & Branding, and Best United States Power Partner, reflecting our organization’s commitment to providing exceptional support through our affiliate partnership program.
LeadStar Launch Drives AEP Achievement
The October launch of AmeriLife’s premier lead generation tool, LeadStar, Powered by EnrollHere, was a resounding success. This innovative and proprietary technology integrates advanced data analytics and compliance features to provide agents with exclusive, fully compliant leads.
AmeriLife agents have already seen the advantage, with lead costs reduced by around 64% and more time available to close sales and build client relationships, rather than worrying about acquiring expensive leads.
Voices from AmeriLife Heard on Forbes Councils
Forbes Council readers have recently heard from AmeriLife leaders. Chief Distribution Officer for Wealth, Mike Vietri, published two articles, titled “Trust Is The True Currency In Financial Services“ and “What Really Fuels Growth? Rethinking Producer Productivity.” He also contributed to Forbes Expert Panels, namely “20 Considerations When Hiring An Executive Coach For Your Business” and “20 Activities Business Leaders Should Consider Dropping.”
Scotty Elliot, Chief Distribution Officer for Health, shared his own perspective on two Expert Panel articles: “Building Biz Momentum: 14 Ways To Turn Your Vision Into Reality” and “14 Proven Strategies For Developing An Effective Affiliate Program.” Chief Lead Generation Officer William “Bill” DeCourcy joined Scotty on two more Expert Panels, titled “20 Business Development Pitfalls That Can Derail Growth” and “17 Job Components Biz Dev Leaders Love About Their Industry.”
Separately, Bill lent his voice to other Expert Panels, including “20 Business Development Trends Leaders Are Implementing In 2025,” “Eight Factors To Weigh Before Investing In A Co-Working Space Partnership,” and “16 Smarter Strategies For Generating Leads In A Tough Economy.” He also penned a full Forbes Council article outlining several state-of-the-art strategies to update the traditional sales funnel, titled “Why Your Sales Funnel Is Leaking (And 5 Ways To Fix It).”
Increased Thought Leadership on InsuranceNewsNet
AmeriLife has been ramping up its thought leadership efforts on InsuranceNewsNet (INN), one of the industry’s most comprehensive news sites. Among those was another piece by Bill DeCourcy, “Personalization and Digital Playbooks: Leading the Way in Life Insurance.”
In addition, Steve Patton, Senior Vice President of Simplified Solutions, Life and Health Brokerage Distribution, wrote an article titled “High-Deductible Med Supp G + Hospital Indemnity = A Win for Clients,” and Robert Bache, Vice President of Health and founder of Senior Healthcare Direct, published a piece called “Medicare AEP: The Super Bowl of Our Industry.”
President of Wholesale Health Affiliate Partners Bryan Keeven reinforced the indispensable role of agents in “Medicare Clients Need You to Master the Art of AEP,” and Brian Luben, Vice President of Affiliate Partnerships, broke down the key questions they will face during the busy season in “6 Client Questions You Must Answer During AEP.”
Affiliate leaders also shared their perspectives with INN readers. Gordon Marketing Chief Sales Officer, Randy Pierson, addressed questionable life insurance sales tactics in “Ethical Practices for Marketing and Selling IUL.” Chris Seats, President of V2 Marketing, emphasized the importance of careful timing in “The Right Moment for a Charitable Gift Annuity.”
Dean Knieps, internal wholesaler at KME Insurance Brokerage, explored the future of indexed universal life insurance in “IUL: Are You Ready for What’s Next?”, and Ian McDowell, life wholesaler at TruChoice Financial Group, analyzed how a holistic approach can boost referrals in “Life Insurance and Estate Planning: Forge a Powerful Referral Channel.”
